Volume 8, Issue 2, July-December 2025

Articles

• A Conceptual Framework on Need-Based Marketing and Entrepreneurship : A Strategic Pathway to Consumer-Centric Market Penetration

  Vinod Kumar Patel, Hitendra Bargal, Prashant Gupta

  8-16

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  DOI: https://doi.org/10.17010/amcije/2025/v8i2/175916

• Impact of Training Program on SHG Members : A Study of DAY-NRLM in Gorakhpur District

  Vanshika Srivastava, Ravi Kumar Gupta, Sudhir Narayan Singh

  17-25

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  DOI: https://doi.org/10.17010/amcije/2025/v8i2/175917

• A Fuzzy-Probabilistic Model for Interpretable Entrepreneurial Orientation Prediction

  Sandeep Bhattacharjee

  26-42

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  DOI: https://doi.org/10.17010/amcije/2025/v8i2/175918

• Impact of Training on Employee Performance in the Insurance Industry in India

  Priyanka Priyadarshini, Suprava Sahu

  43-52

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• Service Quality Assessment of Janakeeya Hotels : Social Enterprise Performance Analysis

  Preenu Antony M., Jithendran S.

  53-63

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  DOI: https://doi.org/10.17010/amcije/2025/v8i2/175920

• Empowering Women Through Entrepreneurial Education : A SWOC Perspective Through the Lens of Gen Z

  Pooja

  64-74

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  DOI: https://doi.org/10.17010/amcije/2025/v8i2/175921