SHARMA, Monika; KALRA, Deepshika. An Empirical Study of Online Social Influence Marketing with Reference to Customer’s Product Purchase Decision and Product Recommendation. Indian Journal of Marketing, [S. l.], v. 41, n. 8, p. 68–77, 2011. Disponível em: https://www.indianjournalofentrepreneurship.com/index.php/ijom/article/view/37703. Acesso em: 3 aug. 2025.