Agarwal V, Sahoo R, Agarwal A. A Study on Factors Affecting Mobile Phone Buying Behaviour in Bhubaneswar and Cuttack. ijom [Internet]. 2019 Nov. 30 [cited 2025 Oct. 29];49(11):20-38. Available from: https://www.indianjournalofentrepreneurship.com/index.php/ijom/article/view/148274